Connecting Gatsby with Smile.io

Convert Instagram followers into loyalty members

With just a few clicks, you can connect Gatsby and Smile to start converting Instagram followers into Smile loyalty members.

1. Connect Gatsby to Smile

  • Log into your Gatsby account

  • Go to Settings → Integrations → Smile.io

  • Click “Connect Smile” and complete the OAuth flow


2. Set Up Your Loyalty Auto-Replies

To convert Instagram followers into Smile loyalty members, you'll use a two-step auto-reply sequence:

Step 2a: Create the Keyword Trigger

  • Go to Gatsbty → Auto-Replies → New Auto-Reply

  • Choose a keyword (e.g. "loyalty") that followers will DM you

  • Set your reply message to ask for their email address (e.g. “Got it! Reply with your email to join our loyalty program and start earning rewards.”)

Step 2b: Set the Follow-Up Reply with Loyalty Action

  • Create another auto-reply triggered by the email response

  • Select "Advanced Auto-Reply" and fill out the details
  • Select the Gatsby Action → Create Smile Loyalty Member

  • Customize your acknowledgement message they will receive after clicking the button (e.g. “You're in! You’ll start earning Smile points when you tag us on Instagram!)

Note: The feature to reward members for tagging on Instagram is coming soon!


3. Share your Keyword on Instagram

Be sure to share the keyword you set up, eg. 'loyalty' through Instagram Stories, Posts and in your IG bio so that your Instagram users know to DM that keyword to join your program and start earning points.